Hifive — Privacy Policy

Last Updated: Nov. 20 2025

This Privacy Policy explains how Hifive, operated by Chelsea Health LLC ("Hifive," "we," "us," or "our"), collects, uses, shares, and protects your information when you access or use our website (hifivemom.com), mobile applications, digital fitness programs, and related services (collectively, the "Services").

By using the Services, you agree to the practices described in this Privacy Policy. If you do not agree, please discontinue use.

1. Information We Collect

We collect information in the following ways:

A. Information You Provide

1. Account Information

• Name
• Email address
• Username or login credentials
• Optional profile details (e.g., pregnancy stage)

2. Payment Information
Processed securely through Apple App Store, Google Play, or third-party providers. We do not store complete credit card numbers.

3. Health & Fitness Information (Voluntary)
You may choose to share:

• Pregnancy status
• Fitness level
• Preferences and goals
  This data is not HIPAA-regulated, but we treat it as sensitive.

4. Communications
If you contact us, we may collect:

• Email messages
• Support interactions
• Feedback or surveys

B. Information We Collect Automatically

• Device information (OS, model)
• IP address
• Usage data (workout activity, app interactions)
• Error logs and crash reports
• Cookies and tracking technologies (e.g., Analytics, Firebase)

C. Information From Third Parties

We may receive information from:

• App stores (subscription status)
• Payment processors
• Analytics tools
• Optional social login providers

2. How We Use Your Information

We use your information to:

A. Provide and Improve the Services

• Deliver workouts and features
• Personalize content
• Track program progress
• Ensure security and functionality

B. Manage Payments & Subscriptions

• Verify purchases
• Process renewals
• Send receipts and transaction updates

C. Communicate With You

• Provide customer support
• Send onboarding messages
• Deliver service announcements
• Share optional marketing messages (with opt-out)

D. Ensure Legal Compliance

• Prevent fraud or misuse
• Respond to legal obligations
• Enforce our Terms of Service

We do not sell your personal information.

3. How We Share Information

We may share information with:

A. Service Providers

Third parties who help us operate the Services, such as:

• Hosting and cloud services
• Analytics providers
• Payment processors
• Communication tools
• App platform partners (Apple, Google)

Each receives only what they need to perform their role.

B. Legal Compliance

We may disclose information if required to:

• comply with law or legal process,
• protect rights, safety, or property,
• prevent fraudulent or harmful activity.

C. Business Transactions

If Hifive is involved in a merger, acquisition, or asset transfer, personal information may be transferred as part of the business.

4. Your Privacy Rights

Your rights may vary based on your location.

A. Access & Update

You may access or update your information through your account or by contacting us.

B. Delete Your Data

Request deletion at: support@hifivemom.com.

C. Marketing Opt-Outs

You may:

• Unsubscribe from marketing emails
• Disable push notifications
• Adjust cookie settings

D. California Privacy Rights (CCPA/CPRA)

If you are a California resident, you may request:

• Access to the categories of data we collect
• Deletion of personal information
• Information about how we share data

We do not sell personal information as defined by the CCPA.

5. Data Retention

We retain your information only as long as necessary to:

• provide the Services,
• comply with legal obligations,
• maintain business records.

You may request deletion at any time.

6. Data Security

We use reasonable administrative, technical, and physical safeguards including:

• encryption in transit,
• secure servers,
• limited employee access.

No system is completely secure, but we take steps to protect your data.

7. Children’s Privacy

The Services are intended for adults 18+.
We do not knowingly collect personal information from children under 13 (or under 16 where applicable).
If we learn that such information was collected, we will delete it promptly.

8. International Users

Your information may be transferred to and processed in the United States.
By using the Services, you consent to this transfer.

9. Third-Party Links

Hifive may contain links to external websites. We are not responsible for their privacy practices or content.

10. Changes to This Privacy Policy

We may update this Privacy Policy at any time.
Material changes will be communicated through:

• in-app notifications,
• email, or
• an updated "Last Updated" date.

Continued use of the Services after changes become effective constitutes acceptance.

11. Contact Us

If you have questions or requests regarding your data, contact us:

Hifive (Chelsea Health LLC)
Email: hello@hifivemom.com
Website: hifivemom.com

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